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Serve makes it easy for you to manage your money.

Account Running Low?

You can quickly reload cash for free at over 45,000 retail locations or transfer money from your bank account without a fee.

Anytime, Anywhere Bill Payments

Serve makes it simple to organize your bills, and with our Pay Bills Guarantee2, you can rest assured they will get paid when they’re due. If you juggle rent or a mortgage, utility bills and more, Online Bill Pay can save you time and help you avoid late fees. Terms apply.

You’re Safer with Serve

After you register your account, your money is safe and secure. And if your card is ever lost or stolen, we've got you covered for fraudulent charges.

Adding cash to your account is fast and simple with the Serve Mobile App.


Barcode Reload makes is easier to add money to your account right at the store register. Just open the app and with a few quick clicks you can create a barcode to present to the cashier along with your cash, and your money is quickly loaded and available to spend.1

barcode being scanned on mobile phone

American Express® Card Membership Benefits and Services have you covered.

Purchase Protection

Fraud Protection

Customer Service

Emergency Assistance

Roadside Assistance